© 2017 City of Pico Rivera

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ABOUT

PICO RIVERA INNOVATIVE MUNICIPAL ENERGY (PRIME) IS THE NEW, LOCALLY RUN, POWER PROGRAM CREATED BY THE CITY OF PICO RIVERA

This clean and modern power provider is available exclusively to those who work and live within Pico Rivera. Find the renewable energy plan that’s right for you and put the power in your hands!

​Pico Rivera has long been at the forefront of creating new, sustainable approaches to modern living. The City has been proactive in promoting power alternatives, resource conservation and smart energy consumption of all its natural resources. 

​With a lofty goal of creating the most innovative, decentralized modern energy technologies in the state, Pico Rivera is determined to help design cleaner energy platforms for its customers. With several private-sector partnerships and networks already in place, the City has strategically positioned itself to foster innovation and long-term sustainability. By investing locally, PRIME supports our region’s renewable resources, and helps to create new good paying, local jobs. In other words, PRIME is equally committed to both helping our environment and our local economy.

​Pico Rivera Innovative Municipal Energy (PRIME) is the next logical step towards a more renewable future for our community. By bringing energy decisions closer to home, we’re giving our customers a far greater say in how we approach power generation, energy conservation and future sustainability.

Unlike Southern California Edison, PRIME is solely in the business of power generation. As such, PRIME searches for the best deals on both conventional and renewable energy sources and offers them exclusively to PRIME customers.

​​We are actively designing and building the future of distributed advanced renewable technologies and we look forward to partnering with you, our valued customers, to realize this future and implement the best energy solutions for our community.

Reasons to Choose Pico Rivera Innovative Municipal Energy​

LOCAL MANAGEMENT AND LOCAL ACCESS

PRIME is locally operated and has local staff available to assist you with your energy needs. Since PRIME is governed by the Pico Rivera City Council, there is no need to travel to the Public Utilities Commission in San Francisco to have your voice heard.

STABLE, COMPETITIVE RATES

PRIME offers highly competitive rates with the added benefits of renewable content. While other utilities may seek rate adjustments at any time, PRIME's rates are set just once a year, providing peace of mind and predictability.

RELIABLE, SUSTAINABLE AND AFFORDABLE

With PRIME you enjoy the same reliable delivery system, billing and support you’ve always known from Southern California Edison (SCE). Only the source of your power generation changes with PRIME purchasing energy on your behalf. Plus you have the added benefit of a local operation with local customer service representatives, ready to assist you.

SPECIAL RATES AND PROGRAMS STILL AVAILABLE

If you have enjoyed special rates or programs in the past, such as CARE, these programs are still offered via SCE. PRIME is also developing new and unique programs expressly for local customers.

HIGHER RENEWABLE CONTENT

While others offer a single plan with limited renewable content, PRIME offers more. Our most cost-effective Prime Power plan gives you 50% renewable content at no extra cost. Residential customers can also opt up to Prime Future, our 100% renewable product.

ENERGY WITH AN EYE ON THE FUTURE

PRIME is a forward thinking, ingenious organization always looking for new ways to help customers save on energy. Our staff can help identify how you can better conserve power and reduce your energy costs. Give us a call to find out more.

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